At the JTB Australia Latest Japan! booth, step into the charm of Hokkaido, Japan’s northernmost island. Famous for breathtaking landscapes, fresh seafood, and winter wonderlands, Hokkaido is also home to wines that are taking the world by surprise.
Hokkaido’s vines endure harsh, snowy winters and cool summers, producing grapes with incredible strength and elegance. From the refined Pinot Noir of Yoichi to the expressive vintages of Hakodate, these wines stand alongside the world’s best — showing that Hokkaido is more than just whisky and sake!
Discover wines shaped by world-class visionaries. In Hakodate, French winemaker Etienne de Montille brings Burgundy tradition to Japan’s north. In Yoichi, Mr. Soga, who also produces X Japan Yoshiki’s brand “Y,” crafts elegant Pinot Noir that reflects the unique Hokkaido terroir.
Pair Hokkaido wine with the region’s seafood and local dishes like jingisukan — the perfect way to upgrade your Hokkaido journey. Visit the booth for travel tips and inspiration
🔗 Learn more: https://www.visit-hokkaido.jp/hokkaido-ni-yoishirete/
Limited Stock.
Secure your
favorite merch!
Join Sake Samurai Simone Maynard on an unforgettable 7-day sake journey through Kochi, Japan.
Discover traditional breweries, meet local artisans, and taste some of the region’s finest sake.
Immerse yourself in Kochi’s vibrant cuisine, stunning scenery, and heartfelt hospitality for a truly authentic Japanese experience.
To be notified about future Sake Festivals, please register your email address here
Join the Kochi Sake Discovery Tour 2026, March 13–20 — Hosted by Sake Samurai, Simone Maynard, starting from $6,400.
BOOK NOW